Celebrating 20 years as business partners and principals of MC Companies, Ross McCallister and Ken McElroy have followed a guiding philosophy in the multifamily industry. “We first and foremost make certain that our residents are served. If the residents are happy, then the benefits accrue and flow to inves- tors, our team members and the communities in which we live,” McCallister says. “This is a foundational tenet of how we operate,” says McElroy. “We never waiver from this approach, and when making decisions, we always ask: ‘Is this in the best interest of all of our stakeholders?’ If the answer is yes, then we are doing the right thing.